Print design and web content
Every year companies spend millions of pounds on advertising campaigns, websites and viral marketing. Posters, magazines, leaflets, websites and online content can be highly effective ways to inform people about climate change and motivate them to take action.
'Communicating climate change - think about what your audience needs to know and how they might be able to change their actions in simple ways that will help the environment. The clearer you can be about what you want them to do, the better. You know your audience best - what are they most likely to respond to?'Climate change: Your guide to inspiring action, Act on CO2, DEFRA
Downloadable Print design and Web content resources
PowerPoint file: Print Design
PDF file: Print Design
PowerPoint file: Web DesignPDF file: Web Design
These resources, developed by media education consultant Rick Instrell, are available free to download in PowerPoint and PDF formats. They explore the key features of print design and web production, and offer practical advice on creating your own print campaign and website.
Sourcing images and graphs
The Climate Change image gallery has photographs that are freely available for Scottish schools to use in print campaign and websites.
Global Warming Art features a wide range of climate change images and graphs that are available free for educational use.
Image courtesy New Scientist magazine newscientist.com